Search Engine Optimization (SEO) has mainly two vital parts – On-page and Off-page optimization. We use different On-Page SEO Techniques to increase our website/blog popularity as well as to get huge traffic from search engines. But most of the new bloggers apply wrong on-page optimization techniques that is one of the big fact for their failure in blogging industry. Some newbie blogger thinks that off-page optimization is more important than on-page optimization and they spend a lot of time for off-page optimization. Ultimately they fail to build a popular blog or website because of their lack in On-Page SEO Techniques.
So below I’ve listed Top 10 On-Page SEO Techniques that you must follow to get high traffic from search engines as well as to get good keyword rank in search engines.
You know most of the new bloggers fail to select a good and effective domain name for their blog. They think that it does not carry any important for on-page optimization. But you need to choose a perfect domain name for your blog to get good traffic from search engines. You must select a domain name which is related to your blog niche.
Quality of Content
You may know that Content is the king of a blog or website, but I want to say Only content with quality is the king of a blog or website. You must post unique and informative content to your blog which are significance for your blog readers. Search engines also give priority to fresh and unique content.
Here are some points you should keep in mind before post a new content on your blog
- Content should be fresh and unique
- Content must be helpful and informative for your readers
- Your content must be 700+ in Words
- Use at least one image and video (If possible) in your content
- Content should be well researched with reference
Page Title and Description
Page title is one of the important fact for on-page SEO optimization. You should choose an attractive and a killer page title for every post and page of your blog. Choose a page title that influences your visitor to read your post.
Guidelines for creating an attractive page title
- Page title should be 70 characters in length
- Must use your primary keywords in page title and at the start of the title (if possible)
- The title should be unique and looking attractive
Page description which we know as meta description is also important for on-page optimization. You should provide a unique and fresh page description. Remember that, you page description should be informative and short in length. This description will show in search engine results page, so provide an attractive description so get huge traffic from search engines.
- Use primary keyword one time and secondary keywords one to two times
- Page description should be 155 characters or less in length
- Try to provide your content summery as page description
Formatting and Body tags
A content should be well formatted so that visitors easily find their information for which they visit your blog. You must use Body tags (H1, H2, H3 and H4) in content to format content well as well as to get good keywords rank. Use H1 tag for title and H2 tag for a subtitle. You must include your primary and secondary keywords in H2 and H3 tags which is really important for proper on-page optimization.
All bloggers work to get good keyword rank in search engines, but most of them don’t know how to use Keywords in the content body. You must include your main keywords one or two times in the first 100 words and last paragraph (it may conclusion) in your content. You should be aware about keyword density, don’t try to put the keyword in the content artificially. Keyword density 2 to 2.5% is better for a blog content.
You may know that, search engines can’t read graphics, image or video. So you need to optimize image properly so that search engines can understand what’s about the image.
- Always use original image, don’t use image from other website or blog
- Must use ALT tags in the image
- Provide a proper image description
- Use keywords in image name (such as: on-page-seo-techniques.jpeg)
- Use 125 characters or less in ALT text
A proper page URL helps to get a good position in the search engine results page. Now-a-days, most of the bloggers and website owners use different CMS for their blog and website, and CMS generates auto page URL for each page. You should use a perfect page url structure for your blog.
Example of a bad URL- http://www.yourdomain.com/p32?
Example of a good URL – http://www.yourdomain.com/test-post/
Page Load Time
Page load time is important for user experience. You need to offer better user experience to your visitors so they can easily get information. Search engines give high priority to pages or blog loading time. If you use CMS then you can use some plugins to increase blog speed and you must use a good hosting. Your blog design should be clean-cut to increase page load time.
Internal and External Links
You should use some internal and external link in each content of your blog. When you write on a topic, then any other sub-topic you need to include your content and if your blog have content on other sub-topics then you should link with those contents. You can also use some external links for reference on your content, but remember that, use high authority blog/website for reference.
Google Authorship is one of the latest on-page SEO techniques used by many popular bloggers to get a good position in search engine result pages. Just create a Goole+ page, provide all information and create some followers. You must add a clean-cut profile image on your Google+ page. Then verify your blog content with your Google+ page and get good position on search engine result pages.
If you want to get good keywords in search engines as well as good page rank you need to optimize on-page SEO properly. Just follow above On-Page SEO Techniques to get good position on the search engine result page.
Have I missed any important on-page SEO techniques? Please let me know by commenting below.